![]() ![]() But that doesn’t do much to market who you really are. Just putting your name and a point or two of contact information is what I’d expect from a personal email address. What does a professional email signature look like?ĭon’t treat your organization’s email signature as an afterthought. That’s >10,000 opportunities per year that a single employee might have to convey a consistent and well-branded message with the help of a simple email signature. The average office worker will send 40 emails per day. ![]() When you own your practice, you are responsible for every aspect of your business.Įven if you never send an email to a patient, I bet someone who works for you does.ĭo you know what email signature is used by your office manager? How about the receptionist?Īs the owner, it is your responsibility to pay attention to these details that affect the practice as a whole.Īnd your email signature is a surprisingly simple and effective way to build trust and establish credibility for your practice. If you’re an independent healthcare provider, you do work in sales and marketing. It doesn’t seem necessary to worry about the content of your email signature in the same way as someone, say, who works in sales or marketing at the widget company down the street.īut here’s the deal. Why should I care about my email signature?Īfter all, doctors and dentists usually have little to no direct email communication with their patients. ![]()
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